Free guides
Straight answers about your website.
Practical guides for small business owners, written by Nathan. No jargon, no sales pitch: just what to do and why, whether or not you work with me.
- Getting started · 6 min read
The small business website checklist.
Whether you're building a new site or checking the one you have, these are the twelve things I look at first.Read the guide - Getting found · 7 min read
How to get your business on Google Maps.
When someone searches “plumber near me” or “café Surry Hills”, Google shows a map with a handful of businesses first.Read the guide - More enquiries · 6 min read
Visitors, but no enquiries? Try these eight fixes.
A website that gets visits but no calls or emails usually isn't broken.Read the guide - Writing · 7 min read
How to write your website words.
The words on your website sell more than the design does.Read the guide - Getting started · 5 min read
Do you need a website if you have Instagram?
Plenty of small businesses start on Instagram or Facebook, and that's a good place to start.Read the guide - AI · 6 min read
Is an AI assistant worth it for a small business?
AI chat assistants have become affordable for small businesses, but they're not right for everyone.Read the guide
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- A short call, then a written quote. Nothing is charged until you approve it.
Half to start, half on launch, then month to month with no lock-in. Prefer email? nathan@offshiftai.com